In this era of digital advertising, you’ll find it quite rare to not find email advertisements in your inbox. Email advertisements from online retail stores are the typical finds. But there are times when you want to get rid of these deals and go straight to your job emails. This is the very reason why Jojo Hedaya created the email management app called Unroll.me.
“He wasn’t answering my emails,” Jojo Hedaya explained when asked why he decided Unroll.Me. Hedaya stated that his business partner Josh Rosenwald, who is also a co-founder of the email management app, was not replying to his emails. Rosenwald explained that he cannot find the emails because of the email advertisements that crowded his inbox. He further explained that the product was born out of personal frustration. Unroll.Me is a platform that scans email inboxes searches for emails that contain advertisements. It filters adverts and “hides” them from the user. The user will be the one to decide when he’ll read the filtered emails for deals that he might want to use.
Jojo Hedaya is one of the co-founders of Unroll.Me. He used to study at the City University of New York – Brooklyn College where he is the Vice President of the Student Government. He met Josh Rosenwald during his stay on Israel to study. They became friends after their rabbi noticed that they are the only students with international BlackBerrys at the time. Both of them grew up in New York.
When it comes to company culture, Hedaya believes in nine things. During his interview with Mashable, he stated that the number one thing a company needs to do is to always be hiring. He also emphasized that a company must also think about the career path of each employee and avoid burning out talents by giving a lot of work too soon. Here’s the complete list of the nine important things in a company according to Jojo Hedaya.
- Always Be Hiring
- Encourage Entrepreneurial Thinking
- Remember That Your People Are Your Business
- Lead by Example
- Character Counts
- Don’t Underestimate Freelancers
- Listen to your gut
- Give Employees Ownership and Flexibility
- Work to Maintain and Build Company Culture
Jojo Hedaya also believes that you must do what you really love. He also stated that you must start something that you want to start. But before that, you must also figure out a plan before you start to be able to reach your goals.