Carollton, Texas based dental practice management company, MB2 Dental Solutions has come out with a new video series that sheds light into the lives of its dental practitioners. The new video series is called We Are Dentistry and it is in a short documentary series format. This documentary produced by MB2 Solutions attempts to humanize and bring to life the dentists and their assistants that work at MB2 Solutions run dental practices.
The We Are Dentistry Series series shows the obstacles overcome by practitioners and what motivates them in life. It also shows their own struggles in life and the events that shaped them and made them decide to become a dental provider. Founder and chief executive officer, Chris Villanueva said that the video production will tell a story that is found underneath every white doctor’s coat. He believes that every one of the doctors working at MB2 Dental Solutions has an interesting life story that they can share with patients and potential customers. Telling this story can build trust and help foster a more amicable relationship between patients and doctors. It can also help reduce the stigma or fear of going to a dentist that unfortunately too many people have.
Chief executive officer Chris Villaneuva said that he let each leading doctor at MB2 Dental Solutions practices decide upon the content and length of the videos the company produced. The result says Chris, was a very natural video series about the dentists that work at MB2 Dental affiliated clinics. One such example of a video made by MB2 Dental solutions is a video that featured dentist, Dr. Mary Courtin. The video describes the role that Dr. Courtin plays in life besides a dentist such as being a mother to her kids, a wife and revealed some of her interests. Dr. Courtin, for example, enjoys jogging and breeds dogs in her spare time. Her video also shows how she is balancing her role as a mother, business owner and dentist.
By painting an image of a real human being rather than just a person in a lab coat, MB2 Dental Solutions is changing the perception of medical practitioners who provide a key medical service. The We Are Dentistry mini-series has a new episode released every month. For each episode, filming is done on site and in the community that the dentist resides in and serves. The goal of the series is to be accurate and build relationships.